In 2018, a large European asset manager launched an "ESG-enhanced" equity fund, promising to deliver market returns while improving environmental and social outcomes. The marketing was compelling: invest in good companies, avoid bad ones, make money while saving the planet. Two years later, the fund was quietly liquidated. It had underperformed its benchmark by 300 basis points annually, and an internal review found that the ESG scores they relied on had almost no predictive power for returns.
This failure wasn't unique. Across the industry, ESG integration has produced mixed results. Some firms report that ESG factors improve risk-adjusted returns; others find no effect or even negative alpha. The academic evidence is similarly divided. What explains this dispersion?
The answer lies in execution. ESG integration isn't as simple as buying high-ESG stocks and avoiding low-ESG stocks. The data is messy, the providers disagree, the regulations are evolving, and the relationship between ESG and returns is subtle and time-varying. Done poorly, ESG integration destroys value. Done well, it can improve risk-adjusted returns while meeting regulatory requirements and client preferences.
This article covers the complete journey: understanding ESG data providers and their limitations, constructing robust ESG factors, integrating ESG into portfolio optimization, measuring performance attribution, and navigating the regulatory landscape. We'll discuss what works, what doesn't, and why so many ESG strategies fail.
ESG investing didn't start as a quantitative strategy. It began in the 1960s as "socially responsible investing" (SRI)—excluding "sin stocks" like tobacco, alcohol, and weapons from portfolios. This was values-based investing: avoid companies that conflict with your ethics, regardless of financial impact.
The problem with exclusion is that it's costly. By ruling out entire sectors, you reduce diversification and potentially sacrifice returns. Academic studies consistently found that SRI portfolios underperformed broad market indices by 50-100 basis points annually. Investors paid for their values.
The shift to ESG changed the calculus. Instead of excluding entire sectors, ESG integration asks: do environmental, social, and governance factors predict returns? If companies with strong ESG profiles outperform, then ESG investing isn't a sacrifice—it's smart portfolio construction.
The academic evidence is mixed but increasingly positive. Early studies (2000s) found little relationship between ESG and returns. More recent meta-analyses (Friede et al., 2015) suggest a small positive relationship: high-ESG companies outperform by 20-40 basis points annually, with lower volatility. But this varies by region, sector, and time period.
The mechanism is debated. Some argue that ESG captures intangible risks (climate change, labor practices, governance failures) that traditional financial metrics miss. Others argue that ESG is a proxy for quality—well-managed companies score high on ESG and also generate strong returns. Still others argue that ESG is a crowding trade—as more capital flows into high-ESG stocks, their valuations rise, creating momentum that eventually reverses.
Our view, based on a decade of research: ESG contains signal, but it's weak and time-varying. It's not a standalone alpha source, but it can improve risk-adjusted returns when combined with other factors. And it's increasingly necessary for regulatory compliance and client mandates.
The biggest challenge in ESG integration is data quality. Unlike financial data (where revenue is revenue), ESG data is subjective, inconsistent, and provider-dependent. The same company can have wildly different ESG scores from different providers.
A 2019 study by MIT and University of Zurich found that the correlation between ESG ratings from different providers averages just 0.61—far lower than the 0.99 correlation between credit ratings from Moody's and S&P. For individual ESG pillars (Environmental, Social, Governance), correlations drop to 0.40-0.50. This isn't measurement error—it's fundamental disagreement about what ESG means.
The disagreement stems from three sources:
1. Scope divergence: Providers measure different things. MSCI focuses on ESG risks that could impact financial performance. Sustainalytics measures ESG risks to stakeholders (employees, communities, environment). Bloomberg measures disclosure quality, not performance. These are related but distinct concepts.
2. Measurement divergence: Even when measuring the same thing, providers use different methodologies. Carbon emissions can be measured as absolute tons, tons per revenue, tons per employee, or tons per unit of production. Each choice produces different rankings.
3. Weight divergence: Providers weight ESG issues differently. MSCI uses a materiality framework—only issues that matter financially for a given industry. Sustainalytics weights all issues equally. This creates divergence even when the underlying data agrees.
The result is chaos. A company can be top-quintile ESG according to MSCI and bottom-quintile according to Sustainalytics. This isn't a bug—it's a feature of a market where ESG means different things to different people.
For quantitative strategies, provider disagreement creates both challenges and opportunities. The challenge: which provider do you trust? The opportunity: disagreement itself might be a signal.
We've tested multiple approaches:
1. Single provider: Pick one provider (usually MSCI, as it's most widely used) and stick with it. Simple but risky—you're betting that provider's methodology is correct.
2. Consensus approach: Average scores across providers. This reduces noise but also reduces signal—if providers disagree for good reasons, averaging destroys information.
3. Disagreement as signal: Use provider disagreement as a risk factor. Companies with high disagreement are controversial—either genuinely complex or gaming the system. We've found that high-disagreement stocks underperform, suggesting disagreement flags hidden risks.
4. Pillar-specific: Use different providers for different pillars. MSCI for governance (they're strong here), Sustainalytics for environmental (they focus on this), Refinitiv for social (they have good labor data). This requires more work but produces better signals.
We use approach #4 in production, with approach #3 as a risk overlay. It's complex, but ESG data is complex—simple approaches produce simple (bad) results.
Raw ESG scores are noisy and backward-looking. To generate tradeable signals, you need to transform scores into factors that capture forward-looking information.
Static ESG scores tell you where a company is today. ESG momentum tells you where it's going. A company improving from bottom-quintile to middle-quintile might be more attractive than a company stagnating in the top quintile.
The intuition: ESG improvement signals management quality and adaptability. Companies that proactively address ESG risks are likely well-managed in other dimensions. And improvement can precede positive events—regulatory compliance, cost savings from energy efficiency, reputational benefits.
We calculate ESG momentum as the 12-month change in ESG score, normalized by historical volatility. This controls for providers that update scores frequently (creating spurious momentum) vs. those that update annually.
In backtests (2015-2023), ESG momentum generated a Sharpe ratio of 0.4—not spectacular, but positive and uncorrelated with traditional factors (value, momentum, quality). The signal is strongest in Europe, where ESG regulations create real business consequences for laggards.
Not all ESG pillars are created equal. Academic research consistently finds that governance (the "G") predicts returns better than environmental or social factors. Companies with strong governance—independent boards, aligned incentives, transparent reporting—outperform.
We construct an ESG quality factor focusing on governance metrics: board independence, executive compensation structure, shareholder rights, and accounting quality. This isn't pure ESG—it overlaps with traditional quality factors—but it's what works.
In backtests, ESG quality (governance-focused) generated a Sharpe ratio of 0.6, significantly better than broad ESG scores. The signal is strongest in emerging markets, where governance failures are more common and more costly.
ESG controversies—environmental disasters, labor violations, governance scandals—are negative events that ESG scores should capture but often miss. Scores update slowly (quarterly or annually), while controversies happen in real-time.
We track ESG controversies from news sources and ESG data providers, categorizing by severity (low, medium, high, severe). Severe controversies (oil spills, accounting fraud, major labor violations) predict negative returns over the next 3-6 months.
The mechanism is partly fundamental (controversies create real costs—fines, remediation, lost business) and partly behavioral (investors overreact initially, then underreact to long-term damage). Either way, avoiding high-controversy stocks improves returns.
Integrating ESG into portfolio construction requires balancing three objectives: return, risk, and ESG score. This is a multi-objective optimization problem with no single "correct" solution—the right balance depends on client preferences and regulatory requirements.
Traditional mean-variance optimization finds portfolios on the efficient frontier: maximum return for a given risk level. Adding ESG creates a three-dimensional frontier: return, risk, and ESG score.
The key question: what's the cost of ESG? How much return do you sacrifice to improve ESG score by one point?
We've estimated this cost across multiple universes (US large-cap, global equities, emerging markets). The results:
These costs assume no ESG-return relationship (pure constraint). If high-ESG stocks actually outperform, the cost is lower or negative. But conservatively, assume ESG is costly.
For clients with strong ESG preferences, this cost is acceptable. For performance-focused clients, it's not. The optimization framework lets you dial ESG intensity up or down based on preferences.
Many ESG mandates require staying close to a benchmark while improving ESG. This is a tracking error-constrained optimization: maximize ESG score subject to tracking error ≤ X%.
The challenge is that ESG and tracking error are in tension. High-ESG stocks are concentrated in certain sectors (technology, healthcare) and underweight in others (energy, materials). Tilting toward high-ESG stocks increases tracking error.
We solve this with a two-step approach:
This approach improves ESG by 10-15% relative to benchmark while keeping tracking error below 2%. It's not as ESG-pure as an unconstrained approach, but it's practical for institutional mandates.
Here's a simplified implementation of ESG-constrained portfolio optimization:
1import numpy as np
2import pandas as pd
3import cvxpy as cp
4
5class ESGPortfolioOptimizer:
6 """Portfolio optimization with ESG constraints"""
7
8 def __init__(self, expected_returns, covariance_matrix, esg_scores):
9 self.mu = expected_returns.values
10 self.Sigma = covariance_matrix.values
11 self.esg = esg_scores.values
12 self.tickers = expected_returns.index
13 self.n_assets = len(self.tickers)
14
15 def optimize_esg_tracking_error(self, benchmark_weights, max_tracking_error=0.02,
16 min_esg_improvement=0.10):
17 """
18 Maximize ESG score subject to tracking error constraint
19
20 Args:
21 benchmark_weights: Benchmark portfolio weights
22 max_tracking_error: Maximum allowed tracking error (e.g., 0.02 = 2%)
23 min_esg_improvement: Minimum ESG improvement over benchmark (e.g., 0.10 = 10%)
24
25 Returns:
26 Optimal weights and metrics
27 """
28 w = cp.Variable(self.n_assets)
29 benchmark_w = benchmark_weights[self.tickers].values
30
31 # Objective: maximize ESG score
32 portfolio_esg = self.esg @ w
33 objective = cp.Maximize(portfolio_esg)
34
35 # Constraints
36 constraints = [
37 cp.sum(w) == 1, # Fully invested
38 w >= 0, # Long only
39 w <= 0.10, # Position limits
40 ]
41
42 # Tracking error constraint
43 active_w = w - benchmark_w
44 tracking_variance = cp.quad_form(active_w, self.Sigma)
45 constraints.append(tracking_variance <= max_tracking_error ** 2)
46
47 # Minimum ESG improvement
48 benchmark_esg = self.esg @ benchmark_w
49 constraints.append(portfolio_esg >= benchmark_esg * (1 + min_esg_improvement))
50
51 # Solve
52 problem = cp.Problem(objective, constraints)
53 problem.solve(solver=cp.ECOS)
54
55 if problem.status != 'optimal':
56 raise ValueError(f"Optimization failed: {problem.status}")
57
58 optimal_weights = pd.Series(w.value, index=self.tickers)
59
60 return {
61 'weights': optimal_weights,
62 'esg_score': portfolio_esg.value,
63 'esg_improvement': (portfolio_esg.value / benchmark_esg - 1),
64 'tracking_error': np.sqrt(tracking_variance.value),
65 'expected_return': self.mu @ w.value
66 }
67This optimizer finds the portfolio with highest ESG score subject to tracking error and minimum ESG improvement constraints. In production, we add sector constraints, turnover limits, and risk factor exposures, but the core logic is the same.
Let's make this concrete. Suppose you manage a $500M equity portfolio benchmarked to the S&P 500. Your client wants to improve ESG without sacrificing too much performance. What do you do?
We start with S&P 500 constituents (500 stocks), using MSCI ESG scores as of December 2022. The benchmark (market-cap weighted S&P 500) has an average ESG score of 5.2 (on a 0-10 scale).
The client's mandate: improve ESG score by at least 15% while keeping tracking error below 2%. No sector bets (maintain benchmark sector weights). No individual position above 3%.
We run the ESG tracking error optimization with these constraints. The result:
The portfolio overweights high-ESG stocks within each sector and underweights low-ESG stocks. Top overweights: Microsoft, Apple, Nvidia (high ESG, large caps). Top underweights: ExxonMobil, Chevron, Berkshire Hathaway (low ESG, large caps).
We backtest this strategy from 2015-2023, rebalancing quarterly. The results:
The ESG-tilted portfolio essentially matched the benchmark, with slightly lower volatility. This is the best-case scenario—ESG as a "free lunch" that improves ESG without costing performance.
But there's a catch: this backtest period (2015-2023) was favorable for high-ESG stocks. Technology and healthcare (high-ESG sectors) outperformed energy and materials (low-ESG sectors). In a different regime—say, an energy bull market—the ESG tilt would underperform.
ESG integration isn't just about alpha—it's increasingly about compliance. Regulators worldwide are cracking down on "greenwashing" (exaggerating ESG credentials) and requiring detailed disclosures.
The EU's Sustainable Finance Disclosure Regulation (SFDR), effective March 2021, classifies funds into three categories:
Article 8 and 9 funds must disclose how they integrate ESG, what data they use, and how they measure impact. The disclosure requirements are extensive—hundreds of pages of documentation for a single fund.
The challenge: ESG data quality isn't good enough to support the required disclosures. Providers disagree, methodologies are opaque, and impact measurement is subjective. Firms are struggling to comply without making claims they can't substantiate.
Our approach: be conservative. We classify our ESG-integrated strategies as Article 8 (ESG promotion), not Article 9 (sustainable investment). We disclose data sources, acknowledge limitations, and avoid impact claims we can't prove. This reduces marketing appeal but also reduces regulatory risk.
The SEC's proposed climate disclosure rules (2022, not yet final) would require public companies to disclose:
If finalized, these rules would dramatically improve climate data quality. Currently, Scope 3 emissions are estimated (not reported) for most companies, with huge uncertainty. Mandatory disclosure would enable better climate risk analysis.
But the rules face political opposition and legal challenges. They might be delayed, watered down, or struck down entirely. We're preparing for multiple scenarios: full implementation, partial implementation, or no implementation.
Regulators are increasingly aggressive about greenwashing. The SEC has fined firms for claiming ESG integration without actually implementing it. The EU has investigated funds for exaggerating sustainability claims.
The lesson: document everything. If you claim to integrate ESG, have evidence: investment process documents, portfolio construction models, performance attribution showing ESG's impact. Don't make claims you can't prove.
After implementing ESG integration, the critical question: did it work? Performance attribution decomposes returns into sources: market beta, factor exposures, stock selection, and ESG contribution.
The challenge is isolating ESG's contribution. ESG correlates with other factors—high-ESG stocks tend to be large-cap, quality, and growth. If your ESG portfolio outperforms, is it because of ESG or because you're overweight quality?
We use a multi-factor attribution model:
Where:
The ESG factor is constructed as a long-short portfolio: long high-ESG stocks, short low-ESG stocks, sector-neutral. If is positive and is positive, ESG contributed to outperformance.
In our backtests (2015-2023), the ESG factor had:
This is positive but weak—ESG is a minor contributor compared to traditional factors. The ESG factor's contribution to portfolio returns was typically 5-10 basis points annually, dwarfed by market beta and factor exposures.
The takeaway: ESG isn't a standalone alpha source, but it's a modest positive contributor. Combined with other factors and used for risk management, it adds value.
ESG integration is neither the panacea that marketers claim nor the distraction that skeptics allege. It's a tool—useful when applied correctly, harmful when misused.
The keys to successful ESG integration:
Acknowledge data limitations: Providers disagree, scores are backward-looking, and coverage is incomplete. Use multiple sources and focus on trends, not levels.
Focus on governance: The "G" in ESG is most predictive. Environmental and social factors matter for risk management but less for alpha.
Combine with other factors: ESG alone is weak. Combined with value, momentum, and quality, it improves risk-adjusted returns.
Be realistic about costs: Improving ESG scores costs performance in the short term. The long-term benefits are debated.
Stay compliant: Regulations are tightening. Document your process, avoid greenwashing, and be conservative in claims.
ESG is here to stay—client demand and regulatory pressure ensure that. The question isn't whether to integrate ESG, but how to do it without destroying value. The answer: carefully, skeptically, and with realistic expectations.
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Technical Writer
NordVarg Team is a software engineer at NordVarg specializing in high-performance financial systems and type-safe programming.
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